A few years ago, link building was about getting as many backlinks as possible. Today is a different game. If you want to have a link building strategy, keep in mind that you can’t create many links in a few hours or days. The authority of websites plays an important role when it comes to search engine rankings. In this article, we will talk about some link building strategies. Keep reading to know more.
1. Guest blogs
Today, an increasing number of marketers are companies that are creating blogs with their websites. There is no doubt that blogging offers many benefits. According to HubSpot reports, blogs generate up to 97% more backlinks and 55% more visitors. In the same way, guest blogging has gained immense popularity in the blogging world.
2. Directory submission
On the Internet, there are many link directories. They can help you promote your personal or business site. Most of these directories have many categories and each category is dedicated to a specific niche.
Although Google has changed its algorithm, address submissions can still work in your favor. If you want to have an edge over your competitors, you can submit quality articles to these directories to get backlinks. For example, you can submit articles to UMDUM, which is a trusted article directory.
3. Infographic
Infographics are important for building links. The great thing about this strategy is that it can help you generate a lot of organic traffic for your blog. Based on statistics, infographics can help you generate at least 30% more backlinks than a normal blog post. In fact, visual content should be a part of every blog post you publish.
4. Social networking sites
Social media websites have been a revolution in the world of marketing. If you don’t create your company’s social media pages, you’re not doing your backlink campaigns justice. So what you need to do is share pictures, new posts, and updates.
5. Website resource links
Lastly, you should use resource links from some reputable websites. Generally, it is a type of guide that you do for your visitors. It will help to generate many quality links for your site. Some of these websites include Copyblogger, Social Media Examiner, Jeff Bullas, Huffington Post, and Forbes, to name a few.
In short, these are some of the link building strategies that work if you take the right steps. I hope this helps.
