The impact of mobile devices and technology on both businesses and consumers has been significant in recent years, especially in e-commerce, and will be even more pervasive in the coming years. Mobile data usage is projected to increase by 80% in the next 5 years. Below are some of the most notable ways that show how mobile apps have changed the face of eCommerce:
- Mobile shopping and commerce
Due to the increase in demand, it is very important these days that the e-commerce portals have their mobile application developed because around 75% of the traffic comes from there. Due to the ease of use, users prefer to shop on the mobile app instead of reaching out on the laptop or even opening the site in the mobile browser.
- Purchasing Features
According to statistics, most mobile app purchases are made in fractions of a second. Users do not take the time to make decisions and there is also easy payment with the applications.
There is no doubt that mobile apps keep customers engaged for longer if they are well developed and have a good user interface.
- Increased reliability
When an eCommerce app is secure, loads fast, and provides a seamless UI experience without glitches, users will find the brand trustworthy. Reliability is a factor that has the most dramatic impact on the business of a mobile application. Brands that have earned this perform better.
- brand loyalty
If you have a feature-rich and not-too-heavy eCommerce app, it won’t take long to become a customer favorite. Some people have limited space on their phones, so once they build loyalty to your brand, they won’t be interested in installing 50 other eCommerce apps and will come back to your app again and again.
- Confidence
Trust has always been important when there is something that involves payment. With the rise of mobile apps and the positive reviews they have garnered for security and privacy, people are no longer vigilant about making payments with their cards to shop online.
- Have a plan?
Do you think it’s time for you to adapt to the mobile app and develop one soon? We are here to help you.
When you launch your search for mobile app development services, the main thing you should pay attention to is whether they understand your needs and can bring clarity to your vision.
