Writing articles is easy once you learn how to do it. There are many simple strategies for writing content-rich articles that communicate your marketing message. These items also add value to your product offering and give your potential customers a taste of what you offer.
However, if you want to write articles that are read, there are certain things you need to do:
1. Use short paragraphs.
When Ernest Hemingway was a reporter for the Kansas City Star, he learned to write short words, short sentences, and short paragraphs. This is good advice for writing on the Internet because readers tend to browse.
2. Use numbers or bullets for your main points.
Not only can bullets help you focus your article to stay on topic, but it is a quick and easy way to summarize your articles. It makes writing your articles quick and easy.
Again, as readers skim through, they pick up the highlights of your article. Make sure your resource box tells your readers more information. This will increase your conversions and help you get more subscribers and sales.
3. Use subheadings to divide paragraphs.
If you are writing an article for your website, or the article is unusually long, use subheadings to divide your article into sections. You can even consider using subtitles and dividing your lengthy articles over multiple pages.
4. Create an attention-grabbing headline or title.
Before using any title for your article, do a search on your favorite search engine to make sure it is not being used. This will make it easier for you to keep track of the distribution of your article.
You also want to write a title that makes your reader read the article. Study the article titles, as well as the headlines, and use what you learn to write your titles. Look for titles that make you want to read the article.
5. Keep your readers interested.
Writing a good title is only the first part. Your next step is to write content that your readers want to read. Tips, tutorials, recipes, and troubleshooting articles are always a good way to keep your reader’s interest.
6. Use statistics or specific statements to give you more force.
Avoid wearing things like some, many, or all. Statistics add strength to your articles. It’s also a great way to keep readers coming back to your site for more information. Also use numbers instead of words for numbers, as this makes your article easier to read.
Keep your articles short and to the point. Use these tips to get more readers for your articles and you will get more targeted traffic.
