If you have heard of the Audemars Piguet brand, look at the first thing you think is expensive. If one were to buy an authentic Audemars Piguet watch, the price usually ranges from $12,000 to $825,000 and up. It is obvious that this watch is not for the average Joe. But these watches are also associated with high quality and high prestige, and for good reason. This brand has revolutionized today’s watches and is responsible for the modern design of all watches today. But what is so special about these watches?
What makes the product so special?
This watch is so unique due to its quality construction. These watches are considered one of the best Swiss watch brands in the world. This is because they are considered the most complicated and multifunctional watches out there. Each watch has several functions and the complexity of each one can be seen from afar. Even their sports watches have a complexity that can be admired by any average watch wearer. This is because even to this day, These watches are handcrafted to perfection. Each watch is treated with care when it is built and those who wear them are asked to do so as well. But how was this company born?
History
The history of this company came to be with two men and a love for Swiss watches. Joules Audemars was 23 years old when he met Edward August-Piguet, who was 21. Both had traveled to Vallee de Joux, which was the home of fine watchmaking after graduating from school in search of work in 1875. In 1882, these two created their own watch manufacturing company, which was then titled Audemars, Piguet et Cie. These two worked well together as Audemars focused on the overall production of these Swiss watches while Piguet was more sales and marketing oriented. They made the perfect team and also decided together that the business should be family owned and operated.
The company was very successful for many years as it always focused on quality but also had an eye for innovation. This company achieved many achievements for watches, including the first watches to have a tourbillon and mechanical winding, something seen in most, if not all, watches today. They are also responsible for the smallest automatic watch with a perpetual calendar. It cannot be forgotten that they are responsible for watches that include the jumping second hand as well as the finest pocket watch also known as a skeleton watch. With achievements like these, this company will surely be considered one of the best.
In addition to all its innovative designs and creations, the Audemars Piguet Company felt that a niche was missing in the watch industry: sports watches. In 1972, they launched the Royal Oak collection, which consisted of quality sports watches. These watches used stainless steel and had a rugged appearance due to the octagonal shape of the watch face. Even with this design, these watches have various functions like the classic watch and include 600 different parts. Some of the functions include the perpetual calendar, minute repeater, and split-second chronograph. This was definitely the first luxury sports watch.
company today
After several decades of success, this company is still considered one of the best in the world. They offer a beautiful and quality product that can be appreciated by almost anyone. As I said earlier, they are considered one of the top 3 Swiss watch brands in the world. Even with all the technology their company possesses, they still choose to make each watch by hand. With over 1,000 employees, this is really possible. The watches even chime when they are ready for their regular adjustment, which is approximately after two years. They have special places where people can take these watches to have them checked. This is a team of people who have knowledge of these very intricately designed watches.
Even with the detail and function of each watch, the Audemars Piguet Company still manages to produce 26,000 watches a year. This company is also family owned and the knowledge and skill of making watches is passed down from generation to generation. While the watches may be sold at their retail stores, they are often sold at Tiffany & Co., Bulgari, and Cartier. With these things in mind, it’s easy to say that these watches are well worth their weight in price. They are built to last a lifetime and are created to make your everyday life easier. These watches are associated with royal prestige and perfection. While they are not affordable for everyone, the question here is, who wouldn’t want one?
