1) A call to action. Your website visitors are on your website for a reason. Your website is a marketing tool for website users to request more information, purchase a product, download an app, schedule a reservation (or hundreds of other variations that allow you to profit in your business). You need to present a clear call to action, so your website visitors don’t leave your website and take your business to one of your competitors.
2) Responsive Design. Depending on your business, more than half of your website visitors could come from mobile or tablet devices. You need to provide a good user experience for those users. There are quite a few technical parts to understanding how to create a responsive design. The basic idea is that you are formatting your website based on the user’s browser/system and how the user collapses or expands your website.
3) Clear contact information. Even today, there are many websites that make it difficult to easily contact the company. Some of the largest companies in the world actually make it difficult for a user to contact them as a way to reduce the cost of customer support. Unless your business has a monopoly, I strongly suggest that you facilitate some type of contact with your business. There are many different methods of contact, such as email, web form, or live chat. So there needs to be some way for a potential customer to contact your business 24/7.
4) A secure hosting and website. You need to make sure your host is in a secure data center with some options for backing up your website. You should also keep a local backup of your website. One of the dangers of DIY website development or letting a hobbyist build your website is that many security flaws can be unintentionally added to your website. At Juno Digital Development we have many years of experience in web development and web security; If you have a website currently running, we can test your website and fix any issues as a paid security consultant (contact us on our contact page for more information). However, if you want us to build a new website, we can ensure that your website is not vulnerable to potentially devastating attacks, such as SQL injection attacks.
5) Social media links. Social media is a great way to drive targeted users to your website. Through social media, one person liking your website could attract hundreds or even thousands of new users if an item goes viral. It is very important to allow your customers to share your website content in their network through social media links. Adding liking and sharing opportunities across platforms like Facebook, Instagram, Google+, Twitter, Snapchat, YouTube, and LinkedIn can be a great way to quickly grow your business.
These 5 business website development ideas should be implemented on your business website.
