For the last 3 years I asked myself:
- “Should I buy my own domain?”
- “What will my return on investment (ROI) be?”
- “What if my domain doesn’t rank in search engines? If not, why should I spend $10 on it?”
I was confused. It’s not like I couldn’t spend $10 to buy my own domain. But I wasn’t sure what effect it would bring instead of free domain and hosting services like Blogger, WordPress.
It took me 3 years to convince myself that having your own domain is better than a free domain. I bought my domain name just a month before this writing.
Here are 10 reasons why you should also consider buying your own domain:
1. Easy to remember
If you own your domain name, you will be unique with that name on the Internet. It will be easier to remember than free domain names.
2. Reliability and effectiveness
If you are going to have your own domain name, it sends the message to visitors that you have responsibilities with this domain. With this confidence, they will spend more time on your blog/site than on any free site.
3. Do what you want
If you have a free domain, your blog/site may be closed without notice. But if you have your own domain name, you choose where you want to host your content. If you don’t like any hosting service, you can move on and opt for another one without losing your search engine rankings.
4. Ability to retain ranking and traffic
When you have your own domain, you can move on to better web hosting (web hosting is where you save your site or blog content to display on the internet) without worrying about ranking and traffic to your site. On the contrary, with the free domain name, if you go from one to another, you lose visitors to your new site.
5. Owning your own content that you’ve worked hard to create
With your own domain name, along with your own web hosting, you will be the BOSS of your blog or site and ultimately in full control of your content.
6. Improvement of the website and how search engines will find it
Without a doubt, your own domain name acts as an authority of your blog or site towards the search engines. Search engines give credit to the main domain name. For example, if you have a free domain hosted on Blogger, the search engine will rank Blogger instead of your blog.
With your proprietary domain, you allow search engines to index your site with more authority and credibility.
7. Your own domain is an effective tool to brand yourself
In the event that you need to display your own work on the Internet, owning your domain name is the most sensible way. For example, if you are an artist, designer (fashion, architecture), writer, photographer, or anyone who wants to show potential employers your amazing work, your own domain name will act as a business card for them. With this, you give them the idea of ​​professionalism and credibility.
8. You can monetize your blog or site with your domain name if you wish
The best part is (only if you want), if you want to make money online, with your own domain name, you can show ads or become an affiliate to earn cash.
However, this won’t happen overnight and it needs some serious work on your part before you see any real cash flow. But you don’t know what’s in the future.
With your own domain name, your credibility increases with visitors as well as with someone looking for a professional service. They may find your blog helpful in hiring you.
9. Buy before someone else buys the domain name
It will be very unfortunate if at some point you decide to buy your favorite domain name and discover that it is already taken.
Also, once someone buys your favorable domain name, it will no longer be available for you to buy as a new domain (unless the domain is for sale). The worst thing is that it makes the domain name well known or potentially more unfortunate. But, you can’t do anything.
So act before someone else gets the domain name and use it to your advantage.
10. A domain name is super cheap
For well-known top-level domains, eg com, spend a maximum of $1 per month to register your domain with a good domain registrar. That’s cheaper than a cup of coffee at Starbucks!
CONCLUSION
Easy to set up and cheap to buy, I definitely recommend registering and owning your own domain name. At $1 per month, it’s one of the best investments you’ll ever make, certainly in the long run.
