Why is handmade soap packaging important? With a lot of competition from other homemade soap makers and commercial producers, packaging is important in order to attract people to buy your products. Remember that the soaps you make are more expensive than the commercial ones. The difference in cost lies in the extra effort, dedication, time, and skill you have put into making your artisan soaps, which are the reason your customers buy your products. The best way to get a leg up on the competition is by using creative packaging.
There are many ways to package your soaps, from simple to elegant, from rustic to modern, and even from conventional to futuristic. Regardless of which way you choose to package your handmade soaps, what will matter is how much time, care, and effort you want to put into it.
Here are some packaging ideas that you can work on according to the impression you would like to convey to your clientele:
1. For easy wrapping, you can use colored Japanese paper. However, you should first wrap your soap in plain white paper because colored Japanese paper tends to stain the item, especially when it’s damp. What you can also do is use the same color soap and paper to avoid any discoloration.
2. You can use various wrapping papers with various designs to choose from or you can even design your own for that unique effect.
3. You can use plain white paper and you can simply stamp it with your logo or design. Have a custom stamp made for you that you can use anywhere.
4. You can use materials such as fabric scraps like tulle or organza or any indigenous material you can find.
5. You can also use cardboard boxes that you have made yourself or you can also use corrugated cardboard.
6. When you wrap or pack your soap, you can either wrap the whole soap or you can just use a packing strip and place it in the middle of the bar of soap. You can also wrap half of the soap with the other half exposed.
7. It is also important to decorate soap packets with twine, ribbon, lace or string.
8. You can also design your own labels instead of simple price tags for your soaps and attach them with twine, ribbon or string.
9. You can also use your business card as a label, design it in such a way that you can fold it in half to look like a mini card. It will serve a dual purpose as a business card and label for your handmade soaps.
10. You can also have gift bags made from inexpensive but colorful fabric that your customers can reuse. You can even adorn it with beads, plastic trinkets, or charms.
Having unique packaging for your handmade soap will make your products stand out and also show the effort and care you put into each item. Unique and eye-catching packaging will definitely give you an edge over the competition.
