Digital Marketing

To Kill a Mockingbird: Boo Radley’s Ultimate Test on the Hero’s Journey

Hero's journeyNo one has written more about the hero's journey than Joseph Campbell. Among his many articles and books on the subject, Campbell expresses the hero's deepest understanding in four elements of the journey: The Holy Marriage, Father's Atonement, Apotheosis, and Elixir Theft. While the Monomith's Journey follows a pattern that every hero story follows, more or less, the character

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Digital Marketing

The worthless college degree

It's time for someone to say it loud and clear: a college degree is a waste of time. Remember, you heard it here first.Everyone "knows" that people with a college degree make more money. The only problem with that fact is that it is false. It's easy to make it seem like a college degree will mean more money in

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Digital Marketing

6 practical steps to using Instagram to promote your coaching business

In just 10 short years, Instagram has become a powerful marketing tool that savvy entrepreneurs are embracing. As of December 2020 ...Instagram has over 1 billion active users, which means your market is almost certainly using Instagram, and so are your competitors.67% of American adults use Instagram, so while it doesn't have the reach of Facebook (yet), it's definitely a

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Digital Marketing

How to use gratitude to live more positively

When you make gratitude the center of your daily interactions with others, every action you take will be rooted in Thanksgiving. You can do this by making your daily activities and actions appreciative, deliberate, and purposeful. It will help you make your life more positive and achieve more success in your daily projects. Here are some tips and strategies for

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Digital Marketing

Statistics for video marketing beginners

What is it?If you want your business to be successful, your ideas and products must be exposed. If someone is going to look for a service or product that you provide, what is it that will make them choose your business over an alternative? There are many marketing strategies designed to get you that kind of exposure, but will they

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Digital Marketing

The new era of internet marketing

Digital advertising Scientific research has illustrated the opportunities and capacities to apply and expand existing Marketing knowledge in the context of new conditions, requirements and particular characteristics of the digital environment, mainly since the appearance of the Web. Internet marketing means doing online marketing. It is an important term for online marketing efforts. It uses many important tools to promote

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Digital Marketing

Leadership as a metaphor: followers, management, leadership and agency of change

Introduction I have been reflecting a bit on the idea of ​​followers, management, leadership and becoming an agent of social change. As a leadership teacher with over 10 years of classroom experience, I have come to the conclusion that metaphors and stories are the most effective teaching and learning tools we have access to. Over the years, I have used

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