Many have entered the business of cleaning up foreclosures for a living. And, while it’s a great business opportunity with a world of potential, if you don’t know how to market, you may find it harder to get clients than you thought.
Here are two marketing tips that can change that, forever. It will help you grow your foreclosure cleanup business, or any other type of business you decide to start.
Foreclosure Cleanup Business Owners: How the SBA Can Help You Market Your Business
Surprisingly, most small business owners never contact the SBA (the Small Business Administration). This organization offers so much free help it’s amazing. It literally saves you thousands of dollars and takes years off the small business learning curve.
One of the SBA’s most effective groups is SCORE. This is the acronym for Service Corp of Retired Executives. These are all former business owners who volunteer their time to help small business owners with everything from putting together an overall business plan to designing an affordable marketing plan.
If you have a foreclosure cleanup business and would like free expert advice on how to make the phone ring, contact your local SBA office and ask about SCORE. You are usually placed with a representative who will literally take you by the hand, answer all of your questions, and be there on a continual basis to help you through any issues that come your way.
There are many elements to running a successful foreclosure cleanup business, for example, contract negotiation, pricing, bidding, writing estimates, subcontracting, etc. SCORE members typically have decades of small business experience covering all of this, and more.
If you don’t know where to turn for marketing help with your foreclosure cleanup business, start with your local SBA. You can’t go wrong.
How to use technology effectively to grow your business
The Internet, and all the technology it offers, is your best friend when starting or expanding a business, any type of business.
Many business owners do not know how to use the technology that is available to them. For example, one of the cheapest and easiest ways to grow your foreclosure cleanup business is to put together a newsletter.
This keeps you in the minds of customers, both existing and potential ones. And there are template software and list building software available that make it easy to put together a newsletter in 30 minutes or less, really!
Continued marketing is the only way to grow your foreclosure cleanup business. You can’t send a mass email or send a few postcards and wait for the phone to ring. You have to constantly email, send postcards, network through chamber of commerce meetings, etc., to keep the phone ringing and ringing.
Growing a foreclosure cleanup business isn’t difficult, but it does require constant work. These two tips point you in the right direction; Now it’s up to you to move on.